Live tennis, rhythmic music, and early 80's vibes at the Björn Borg SS18 show at the Kungliga Royal Tennis Club, this Stockholm Fashion Week.

Working in fashion for years has awarded me multiple opportunities to attend various fashion weeks around the world. This year, I attended Stockholm Fashion Week. 

I attended various shows, including STAND at The Grand Hotel, Björn Borg, and the Stockholms Auktionsverk Accessories Lounge. I also breakfasted with The Hunt at Nybrogatan 38, and had coffee/fika with Tuva Alicia.

This January, we shot latest Felice Dahl jewellery, the Ljus collection. The vibe is Scandi Cool in London, just like the brand, and the face is the sublime Freja Wewer!

We prepared indoors, then shot on the streets of Chelsea, London. I love how it’s typically elegant London, with the white facades and black fences.

It was freezing, so we warmed up between shots with thick coats, hot tea, and chips/French fries from the local pub.

I had an amazing day, and am so happy with the results. Thanks to the team – Freja, Oda, Francesca and Charlie!

This Stockholm Fashion Week, I had the wonderful opportunity to attend the STAND show at the luxurious Grand Hotel Stockholm. Known for their leather and outerwear, the brand's SS18 pieces were pops of colour for cooler climates, aka perfect for Scandi souls.

One of my favourite pieces was this brown furry coat with red stripes - it'd look great over jeans or work trousers, equally cool for a night out or a coffee run.

Thanks again to STAND and the Grand Hotel!